August 24, 2010

Top 3 Ways to Attract Clients and Make Money NOW in Your Small Business!


I work with hundreds of women entrepreneurs every year and unfortunately so many of them come to me for advice on these two things in particular... they ask "How can I get more clients right now?" or "I need to make money now, I'm struggling to pay the bills?".

I know times are tough and many of you have probably been hit by the economy one way or another so I don't want to mess around in this article with fluffy information that could help you grow your business in the long run....let's talk about what will work for you RIGHT NOW, shall we?

1. Ok so first things first....you must, must, must get in front of people more. If you're an extrovert, fabulous, you may not have too much trouble; however if you're more of an extrovert, then pay attention. If you want more business and clients right now you have to get in front of prospects. You can do this through networking more in person, online, putting out video tips, more articles, emails or mailings to your database, contacts, etc. You can also speak in front of groups of your prospects. The point is to do MORE; if you're not that busy you have to do more than you already are.

If you work a job too and you don't have the time to get out more then you'll have to do more online during odd hours but this is the easiest way to get more clients right now. Of course you need to know what to say to them, how to ask for the sale or entice them to the next step, etc....


2. Secondly, to make more money now you must have easy ways for people to buy what you offer!

I can't tell you how many websites I see still of women entrepreneurs seriously trying to grow their business without a shopping cart or options to pay online and take credit cards from their website. You can sell anything you offer online, trust me; there is always a way. You will make more sales if you make it easy for people to buy.

You also want to be prepared when you do go out networking, bring order forms with you for your services or products for example; don't just give them your card and 'hope' they go check out your website.

Utilize technology for your benefit to make this all easier; there are so many systems and things you can process to save you time, make it easier for others to buy from you and more.

3. Finally, the last thing you have to have in place to start generating more clients and sales right now is an Interactive Follow Up Plan or System. Interactive being the keyword here; you need to interact with your prospects to keep them interested and for them to engage with you faster.

Pick up the phone and call everyone on your contact list today to see what's up with them, how they are doing, etc. and find out if they need you or if you can help them now.

Conduct a survey to your list to get them interacting with you plus find out more about their immediate needs while you're at it.

There are many things you can do to interact during the follow up process but most entrepreneurs hardly do anything at all much less make it interactive!

A random email follow up message these days or adding them to your ezine list is not enough if you want the business fast.

© Copyright 2010 K. Sawa Marketing international Inc.